Pyramid

I bought my 1st vinyl in Pyramid! What was the guys name who ran it? I'm sure it was a 3 letter name (or 4).He ended up knowing my style so well that every giro day I'd walk through the comic/gaming shop downstairs and he'd instantly pull out the new Trax he thought I'd like, with 99% accuracy too! He was my musical Mr Miahgi. Was his name Dev?